Sportivos is all about giving girls and boys a fun, engaging and positive introduction to football. When Scott came to me, he wanted a simple but distinctive logo that captured the energy, movement and enthusiasm of his classes.
The result was the Rocket ‘S’ — a playful visual mark inspired by the idea of taking off, moving forward and having fun. It gives Sportivos a recognisable identity with plenty of personality, while working just as well across different ages, activities and marketing materials.
Since creating the brand, I’ve continued to work closely with Scott and the Sportivos team, helping bring the identity to life across their wider marketing. From marketing materials and promotional graphics to website design and build, I make sure the brand stays consistent, engaging and instantly recognisable wherever it appears.
It’s been great to be involved in the journey from that first logo idea through to creating a complete visual presence for the business.
